Love going here and picking up a few gourmet goodies. Fresh, choice deli meats and cheeses, among a host of other things such as local honey or olives from Spain. Knowledgeable, friendly associates have been very helpful in finding products on my list to suggesting items that would pare well with my choices that I may not have heard of or tasted before. There's much more, like the fresh breads and gourmet salads, cakes, pies, and pastries galore. The homemade salsa and tortilla chips are faves, as are the informative and fun cooking demos. All the tasty samples are a delicious bonus. HEB works hard making it look so easy, making sure our time there is an experience to be enjoyed, and not just the menial task we've become accustomed to. I actually look forward to my weekend outings there!